A Surprising Turn of Events
Harshvardhan Rane and Mawra Hocane’s 2016 romantic drama Sanam Teri Kasam has made an unexpected comeback at the box office. Re-released after nine years, the film has already outperformed its original lifetime collection in just two days.
Box Office Success
Originally a commercial failure, the movie has found new life with audiences. According to industry tracker Sacnilk, Sanam Teri Kasam collected ₹4.25 crore on its first day, over three times its 2016 opening day numbers. On Day 2, collections surged by 15%, adding ₹5 crore, bringing the total to ₹9.50 crore—surpassing its original ₹8 crore lifetime earnings.
The OTT and Television Effect
The film’s newfound success is attributed to its growing popularity on streaming platforms and television over the years. This trend has been observed with other Bollywood films like Laila Majnu and Tumbbad, which gained traction during their second theatrical runs.
Harshvardhan Rane on the Film’s Revival
Reflecting on this moment, Harshvardhan Rane shared his thoughts in an interview with SCREEN:
“I hope it achieves now what it couldn’t back then. People have been asking me for years to bring this film back. When it initially didn’t do well, it left a void in all of us—actors, producers, and the director. But my faith in it never faded.”
With Sanam Teri Kasam’s re-release proving to be a box office winner, it sets an example of how films can get a second chance to shine.
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